Principles of Internet Marketing: New Tools and Methods for Web Developers (Web T…

Principles of Internet Marketing: New Tools and Methods for Web Developers (Web T…

Jason I. Miletsky (Paperback - Feb 2, 2009)

$83.47

PRINCIPLES OF INTERNET MARKETING: NEW TOOLS AND METHODS FOR WEB DEVELOPERS helps readers understand the "why" behind the "how" of Web site development. It teaches the importance of the brand and how that relates to Web site development, the reasons sites are developed, how they build an audience, and most importantly, how companies use the Web to earn revenue and build recognition among their desired market. You will learn the strategies used to drive traffic to a site, the tools that are available to keep audiences coming back (with a focus on social media tools), and the role marketing plays in the building a successful Web site.

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How I Made My First Million on the Internet and How You Can Too!: The Complete Insi…

How I Made My First Million on the Internet and How You Can Too!: The Complete Insi…

Ewen Chia (Paperback - Jan 1, 2009)

$12.89

Born in 1973 in Singapore, Ewen Chia made his name and fortune on the Internet. Today he is one of the leading experts in Internet Marketing and is widely known as the "World's #1 Super Affiliate." Ewen is also highly in demand as a speaker who travels the globe sharing his Internet marketing expertise with budding entrepreneurs.

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Click Here to Order: Stories of the World's Most Successful Internet Marketing Entre…

Click Here to Order: Stories of the World's Most Successful Internet Marketing Entre…

Joel Comm (Paperback - Aug 1, 2008)

$13.46

While the general public is familiar with the larger Internet companies such as Yahoo!, Google, eBay and Amazon, very few are aware that small business is thriving online like never before, especially in the realm of information products. Click Here creates an entertaining and instructive narrative that provides an in-depth look at the unintentionally underground movement known as Infoproduct marketing, and the people who have profited and succeeded in the industry.

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Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Y…

Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Y…

Michael Tasner (Hardcover - Jun 20, 2010)

$17.99

Michael Tasner, I have learned, is an everyday "Nice Guy" who happens to be a marketing prodigy with a lightning-quick mind, years and years of creative and financial success, and author of the best web marketing book of the year, hands down.

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Real-Time Marketing and PR: How to Instantly Engage Your Market, Connect with Cu…

Real-Time Marketing and PR: How to Instantly Engage Your Market, Connect with Cu…

David Meerman Scott (Hardcover - Nov 2, 2010)

$16.47

Gone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. It’s a real-time world now, and if you’re not engaged, then you’re on your way to marketplace irrelevance.

“Real time” means news breaks over minutes, not days. It means ideas percolate, then suddenly and unpredictably go viral to a global audience. It’s when companies develop (or refine) products or services instantly, based on feedback from customers or events in the marketplace. And it’s when businesses see an opportunity and are the first to act on it.

Caught up in old, time-consuming processes, too many companies leave themselves fatally exposed by flying blind through this new media environment. You don’t have to be among them. Discover Real-Time Marketing and PR and get a clear path to navigate and succeed in the changed business landscape.

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