Tuesday, 18 March 2008

Boost Ebook Sales with eBook Directories!

Are you selling an ebook or giving one away for free? Submitting your ebook to ebook directories will generate steady sales and downloads. eBooks add value to a web site and many webmasters search ebook directories to find ebooks they want to offer to their web visitors. It's worth your time to list your ebook(s) in ebook directories. It can dramatically increase your web traffic and sales. Just do a Google search to find directories.

Here are some steps you need to complete before submitting your ebook:

1. Become familiar with the different types of directories.

Check how they list the ebooks and read their submission guidelines. Check what subjects they accept as different directories accept different topics. Some directories provide free listings, some charge a listing fee, and some want a link to their website.

2. Create web pages.

You need to design a web page with a download link to your ebook. Make your sales copy, headlines, and links compelling, even when you're giving away a free ebook. Also, create a link page so you can provide a link to the directories that require this.

3. Design an ebook cover.

An ebook cover is important when selling an ebook and even when giving away your ebook for free. A cover image makes your ebook look tangible. A well-designed cover can double or even triple your ebook sales and downloads. Also, ebook directories will want a thumbnail size of your ebook cover. Check their guidelines for size requirements. We recommend using specialized ebook cover software to design an ebook cover. Photoshop Action scripts provide the best quality results. Or you can hire a designer specializing in ebook covers.

4. Set up a separate email address.

Set up a separate email address so you don't clutter up your main email.

5. Prepare the information you will submit to the directories.

eBook directories will ask you to provide them with some information. This may include your name, email, book title, URLs, descriptions of your ebook, keywords, and book cover. Prepare this information before you start submitting your ebook.

• List your ten most relevant keywords. People use keywords to find ebooks that are relevant to the topic of their web site. Use a keyword tool like WordTracker or Good Keywords to find related keywords.
• Write descriptions. You will need descriptions about your ebooks when submitting your ebook to the directories. Write three descriptions/ads with varying lengths - from two sentences to several paragraphs to accommodate different directories.
• Organize the information you will provide to the directories. Create a file with a text editor, like Notepad. Include your name, email, ebook title, 3 descriptions, 10 keywords, download URL, URL of your link page, and URL of the ebook cover. Use a clipboard utility like ClipTrakker or WinM8 and a form-filler like RoboForm when submitting the information.

Don't overlook ebook directories when promoting your ebook. It will pay off in steady sales and downloads.

Article Source: http://www.articlerich.com-By: Leva Duell

Monday, 17 March 2008

How E-books Can Improve Your Business

Have you ever wondered what was so great about e-books and software you see being sold all over the internet?

How are they going to help you? Why should you invest in them? What are resell rights and how are they really going to affect my business?

Are you new to internet marketing? Do you need to build a website but are not sure how to get started and you do not have the resources or the money to hire a website designer or hire a one on one consultant to teach you how to market online?

E-books are an excellent way to teach yourself new ideas not only for business but for your personal life as well. From easy to understand step by step instructions on how to build a website to how to market your new website online to learning how to cope with depression or learn a new recipe to wow your guests an e-book can not only save you money and time but also give you another product to offer to your website visitors.

You will not have to rely on others to design your website, if you get a great idea and want to start promoting it you do not have to rely on others to update your site when their schedule allows but go in and update the site yourself.

What about turning what you just learned into a business?

A new service to offer to your existing clients or use this new skill you learned to bring in more visitors to your website. Think about it, you are new to the internet you are not sure where to start you purchase an e-book to teach yourself a new trade. There are others out there everyday starting where you were, not sure how to get started, can’t afford to pay huge prices for consultations or website designs. Now turn that new skill into a money making machine!

Imagine teaching yourself how to build a website using FTP then turning around and offering that as a new service to your clients.
What about how to install scripts on websites, or how to use SEO to enhance your site, so many e-books and software products out there can teach you new ways to increase your traffic. Learn while you earn is my motto, test out products you see then use them to earn you more money.

What are Resell rights? How can I use Resell rights to increase my income?

Resell rights gives you the permission to resell or giveaway the product you just bought for any price you want and keep all the profits.

Unlike affiliate programs where you have to pay another person out of the profit with resell rights you keep all the profits! When looking for items to add to your website you need to pick and choose products that will fit your visitor’s needs. Think about what you would be looking for if you were coming to your site. Not only can you resell the product but you can offer it for free to gain you more subscribers to your newsletter, add new products weekly or monthly to have your visitors keep coming back to your site.

Many resell right packages come with graphics, websites you can upload to your server or add the graphics to your pages, PDF files, and once in a while a Word document so you can add your own information and become the expert writer. You have all the information you need to start selling the day you purchase resell rights to a product.

Can resell rights really help me grow my business?

I have been selling e-books and software that I have tested and have had other entrepreneurs test for over 2 years now. I have noticed a huge difference in the traffic to my website when I offer something for free that will help my visitors. Everyone loves the word free. Entice your visitors with a great freebie e-book or software product that you have tried and have had great success with, bring them to your site, place the freebie near another offer you have going for that month.

You can also gather together a great package and offer it as an up sale. What does up sale mean? Say you have a wonderful product you want to sell, offer free e-books or software for each purchase. Be sure to totally explain everything they will receive with the up sale, the benefits of the e-book or software that you are providing should they purchase.

Ok so you don’t do web design what about looking into e-cookbooks or self help e-books and software time management. There are tons of e-cookbooks and self management software available if you know where to look and many of them are very affordable for any budget.

Become self efficient today! Learn how to run your business from start to finish with e-books and software that come with resell rights! You will be amazed at what you can do if you teach yourself and not rely on another person to do your website details for you!

Increase your traffic today offer e-books for your clients that fit your site for free, increase your newsletter subscriber base today offer free e-books to new subscribers when they sign up for your newsletter. Create an awesome up sale by including hard too find e-books and software products that your visitors need and want.

The future is bright; e-books are the wave of the future. They are easy to use, are delivered immediately so you can learn and earn right in the comfort of your own home.

Article Source: http://www.articlerich.com-By: Rebecca White

Saturday, 15 March 2008

Benefits Of E-books

The internet has brought us many great things including streaming music, online shopping, electronic bill pay and many more beneficial applications. One thing that I feel is often overlooked but very valuable is ebooks. Especially ebooks in the non fiction/self improvement subject areas.

Just as there are many great musicians that will never get signed - there are thousands of great authors who will never get the big book deal. Thanks to the internet and ebooks – we can tap into the minds of these great authors. One common misconception is that if the book was any good it would get signed by a major publisher. This is simply not true. The publisher may feel that the information is not marketable when indeed it really is. There can be numerous other reasons the e-book author does not get a big book deal but don’t let that stop you from missing out on some great information at a great price.

An e-book author is free to write what they truly want and will not be influenced by a publisher, publicist, or any one else. Ebooks usually contain much more than a printed book. They sometimes have printable worksheets, menus, lists, affirmations or any number of other beneficial items that relate to the particular topic of the ebook. Unlike mainstream authors, ebook authors are often times reachable and happy to answer questions you may have about their ebook.

An e-book is purchased directly from a website and then downloaded immediately to your computer. You can read it right there on your computer screen or print it out and take it with you. You can enlarge the font if you are having trouble seeing the print, you can transfer it to a memory stick or other media so that it is portable, or you can simply read it as you have time. Most ebooks come with a money back guarantee and special bonus items.

I urge you to give e-books a try. Find a subject you are interested in and then shop around. You will discover new authors, new skills, new behaviors and perhaps a whole new you.

Article Source: http://www.articlerich.com-By: Bill Herren

Friday, 14 March 2008

How to Select a Graphic Designer for Your eBook Covers

There are three important considerations that must be satisfied when selecting a designer to create a cover for your ebook, software box, or CD cover: design skill, marketing experience and price.

Obviously, design skill is an important consideration. Samples are the primary way to evaluate a designer’s skills. Look for evidence that the designer has the ability to create quality, professional-looking, effective cover images and knows how to work with fonts, colors and images.

Are the designs effective from a marketing standpoint? Is the designer experienced in Internet marketing? Or is someone knowledgeable about Internet marketing supervising the designs?
Is the designer experienced in designing ebook covers or other images that will be used to sell products on the Internet? Does the designer understand your goal? A cover designer with marketing experience will ask you questions about your goal, audience and web site topic in order to design an effective image.

Check the sample images closely and look for these points that make an ebook cover effective:

• Does the design support your sales message?
• Is the design appropriate to your book’s topic and audience? This includes the choices of fonts, colors, images, and layout.
• Is the title easily readable at the small size displayed on a web page? If there is other important text, is this readable as well?

Testimonials can also give you some insight about the designer. Try to determine how genuinely satisfied the testimonial writer is with the design. You will also want to look for any indication as to how easy it was for the customer to work and communicate with the designer.

Price is the simplest point to evaluate when choosing a designer. If you want to get an effective image, the lowest bidder may not be your best choice. Do not sacrifice quality for the sake of a lower price. Low fees usually indicate that the designer is inexperienced. If you cut costs in the design of your cover, you may be cutting down potential sales. A quality ebook cover will more than pay for itself in increased sales.

By paying attention to the considerations we have mentioned here, you will find the right graphic designer for your project. Good luck!

Article Source: http://www.articlerich.com-By: Leva Duell

Thursday, 13 March 2008

How to Select Fonts for Your eBook Cover

Choosing the right fonts is an important decision you will have to make when designing a quality ebook cover. You will want to choose a font that is readable and appropriate for your audience.

The following general information about fonts will help you to make the right choice:

Size: An ebook cover image is usually a rather small image. Therefore, you have to be sure that the font you use will be readable on the small image. A lot of fonts just don't work well at very small sizes.

Weight: The term "weight" refers to the thickness of the elements that make up each character in a font. Most fonts have a regular version and a bold version. The bold version has greater weight because the letters are thicker. A bolded font stands out more, even at smaller sizes. Some fonts also offer a "heavy" and a "black" version that is even thicker than the bold version. Arial black, Helvetica black, and Impact are just some examples of popular fonts that are used to create titles and headlines. These fonts also work well for ebook covers.

If you look at book or article titles, you will notice that they tend to be "heavier" and larger in size than any of the other text. This is because the author wants to emphasize the title/subtitle.

Serif vs. Sans Serif: Take a look at the letters in the Helvetica font and Times New Roman font. Helvetica is a sans serif font, while Times New Roman is a serif font. The difference is the extra flourish at the ends of each line in each character in a serif font. The term serif refers to these flourishes. Compare the letter "I" in both of the fonts mentioned above and you will easily see the difference.

Sans serif fonts tend to be more readable when used in titles, subtitles, captions and headlines. They also tend to be more readable at the smaller font sizes. Serif fonts, on the other hand work better where there is a large amount of text (a paragraph or more).

Appropriateness: It's important that you choose a font that is appropriate for your audience. For instance, if your book is targeted for women, choose a more feminine font. If your book’s focus is children, then it would be appropriate to choose a font that conveys a sense of playfulness. However, regardless of age and gender, if your subject is serious then you would want a font that conveys a serious tone.

Keep in mind that there are no hard and fast rules in this area of font selection. What seems appropriate for a masculine subject in one situation may not be so in another situation. The point here is simply to pay attention to what message and feeling you're communicating with your selected font.

Here are some more font tips for ebook covers:

• Use one or two fonts. Never use more than three different fonts. Better yet, use different weights of the same font. For example, use Arial Black for the title and Arial Bold for the subtitle.

• Don't use too much text on your cover. It won't be readable anyway. The less text you use, the larger and more readable your text will be. You may want to consider using a shortened version of your actual book title for the cover image.

• Use the largest, boldest font for the book title, a smaller size for the subtitle, and even smaller sizes for author name and any additional text.

• Use text colors that contrast with your background to make your title stand out. However, make sure that the color of your text does not clash with the background color. Depending on your background colors, red, white and yellow often work well.

• You can bold, italicize, or underline words and phrases for emphasis. Use italics and underline sparingly. If overdone, you'll loose the affect and reduce the readability.

• You can make your text stand out with special type effects such as drop shadows and outlines, but use these effects sparingly.

• Use capitals only for short headings. Sentences or paragraphs in all capitals letters are hard to read. For longer headings, use upper/lower case.

• Consider placing the author's name and the web site URL as a watermark on the cover graphic to make it harder for people to steal your images.

• Put your book title on the spine of large book and box images.

There are literally thousands of fonts to choose from. Build a small collection of fonts that work well for ebook cover design. This collection will probably include the standards like Impact, Arial Black, Arial Bold, Helvetica Black, Helvetica Bold, Times New Roman, Garamond and other fonts you like that are readable and practical in smaller sizes.

Like just about all rules, most font rules can be broken. The bottom line is, if your prospects can not read your book title, or if your ebook cover conveys a message that is not appropriate to your subject, then your choice of font can result in a loss of sales (or free downloads).

Article Source: http://www.articlerich.com - By: Leva Duell

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